From design to flexo platemaking to test printing; the advantages of ordering with Watanabe Gosando’s integrated workflow!
- Our skilled designers eliminate the stress of needing to micromanage your project, saving you time and effort.
- As “masters of all things flexo” we’ll get it right the first time, producing designs and plates that print to your exact specifications.
- Our expertise allows us to identify problem areas during the design process, eliminating the need for costly corrections and redesigns.
In the past we’ve often received design data from outside design firms which doesn’t fully account for the idiosyncratic properties of flexo printing.
If this unoptimized data is turned into a flexo plate and printed as is, it may cause unintended quality errors or reduce the lifespan of the plate.
Additionally, if significant data correction and redesign becomes necessary then the required time, effort, and cost could represent an added risk to your project.
We at Watanabe Gosando are different from other companies in that we have designers, platemakers, and printers all under one roof who can advise and assist one another through every step of production. That combined with our wealth of experience allows us to produce designs and plates that will be accurate to your specifications.
Whether it’s our timely, polite response or our ability to save you money by getting it right the first time, please feel confident relying on us for your design as well as your platemaking needs!
Packaging with “Universal Design” in mind
Packages are viewed by a diverse variety of people, including those with colorblindness, vision impairments, and difficulties reading due to age or language barriers. At Watanabe Gosando we are constantly working to deepen our knowledge of Universal Design principles and create even easier to understand packaging.
We can tailor our designs according to your wishes, taking into account features such composition, color scheme, and universal fonts which will make your packages accessible to a wider range of viewers. Please see our dedicated page on “Universal Design Initiatives” for more details.
Packages for overseas markets
- Not only can we create packages in any language you need, but we can even tailor the design to fit your target market.
- At our head office we can create a design for you after translating your concepts.
- We can also assist with overseas research and marketing.
Enhancing the clarity and appeal of your overseas packaging
When developing products and brands for overseas markets it’s important to remove the barriers between countries, regions, and cultures as much as possible.
For example, a package’s choice of lettering and catch phrases can have a significant impact on the understanding or emotional appeal which differs between country or region.
Forgetting to consider this can lead to misunderstandings and unintended meanings which can confuse your customers or hurt your brand.
A perfect match: overseas research and marketing from our partners at WIP Japan
Watanabe Gosando, through our partnership with WIP Japan – a translation and research company with a network spanning over 100 countries around the world, can offer you a consistent “overseas package design service” which includes not only accurate translation of slogans, names, and expressions; but also subsequent package design work and printing plate manufacture. This all-in-one process will help you efficiently create packaging that will be effective in your target market.
Upon request we can also perform analysis on overseas packaging trends and the presence of existing brand name usage. Please contact us in advance of your desired packaging creation deadline if you would like to request these services.
Please don’t hesitate to contact us with your package design inquiries.
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